Book Designer之殘酷悲歌

上個星期忙到爆,晚晚OT O到傻,腦汁幾乎被窄乾,本來想在blog寫寫喺台灣遇到嘅一啲人同事,但返到屋企之後就已經攰到不能,咩都唔想諗,沖涼瞓覺,聽朝又搏殺過;有時忙到weekend都要O,呢種就係現實中既designer生活,一星期五至七日,日日如是似困獸鬥嘅routine life!

我成日喺個blog呢度講design concept呀,講design theory呀,講咩大道理呀,嗰啲當然好緊要,嗰啲係思想性、理念性、創作性既理論,雖然係book designer必須既腦袋裝備,但我哋其實有更多現實要顧,先可以出版到一本實體書,唔可以齋坐係度空想。

Book designer之殘酷實況,無非係圍繞三樣嘢:錢 x 人 x 時間。

錢,就關於報價同budget,日日夜夜都諗著本書賣幾錢;貴又驚冇人買,平又冇special effect可以玩;書簿又被人話唔抵,書厚又被人話嚇親人唔敢買;封面複雜又被人話亂,簡單又被人話無design;最好係進可攻、退可守既價錢。而家啲紙又超貴,我成日話,紙斷斤斷斤秤都要錢啦,仲未計油墨錢、印刷費。成日俾人問點解咁貴?點解咁貴?唉!我都唔想㗎,又印得嗰一兩千。而家出去食個lunch都四十幾五十蚊啦!八、九十蚊一本書都俾人話貴,我哋唔駛開飯啦!

遇著啲唔識字又冇料既作者就仲慘,印又印得少,印得少自然相對貴,又擔心賣唔出;我哋仲要好似集體詐騙集團咁,又要不斷將啲冇料既內容包呀包呀包,包幾十層花紙,只希望佢唔好賣得太衰。編輯又求你救下佢,包到佢見得人;我救佢邊個嚟救我呢?我唔係請返來將一本爛書做好㗎,我係請返來將一本內容好既書設計得更好既,等佢更有added-value,等呢本書係世間更有價值地存在,等更多人識得欣賞佢,讓更好的知識傳播全世界,呢個先係book designer既使命吓麻!喂,大佬呀,我哋算係做有良心既文化事業,唔想呃讀者上當買書啦!所以,我唔該拜託跪求唔識字既作者唔好出書啦~!出版社唔係善堂,讀者亦都唔係買書當做善事既,狗屎垃圾唔該收皮!當斬少棵樹印少張紙環保啲啦喂!

其實我知我哋做出版既先最有責任把關,將垃圾把著唔好俾佢獻世,但世界唔知點解就係咁瘋癲,唔識寫嘢既人照樣俾人體諒可以出書,我真係唔能夠理解。

我之前曾經寫過一篇文章,話book designer同editor係兩個世界既人,雖然我哋係互補的拍檔,但又係最矛盾的兩個職業。我哋之間始終有對美學上理念上差距,爭辯同討論係在所難免既。我雖然算不上大師級的book designer,也出過較差既設計,設計路上污點好多,有很大進步空間;但,某程度上,我喺設計時有自己一套對美感既高要求,那不是一時三刻既「見人見智」,而是長年累月train出來的visual sense,咩嘢係靚,咩嘢係醜,應該有專業上既考量同判斷,唔係路人ABCD既意見都要接受既。雖然我承認我喺設計上係比較霸道同獨斷,但呢樣嘢應該唔係錯吓麻,我係designer,我哋無art director,你哋唔信我既專業應該信邊個呢?我唔係囂張到唔take人哋意見,要企硬唔改,我信越改越好既,好多時我都虛心再試既,但我有我既底線同美學理念,有啲嘢係不容過界既,當你哋suggest嘅唔比我現有嘅更好既時候,我會嘗試搵第三個更好既apprach,請唔好「圍嘔」「迫宮」,將唔一定啱既美學理念加諸係一個designer身上。一本書出到來醜,第一個讀者會blame邊個?第一個當然係作者,第二個就係book designer或出版社。每一本書我都要揹起責任同後果,我係落真名㗎,我都唔想做臭晒個「哚」㗎~!

時間,趕出書趕deadline就係梗局嚟㗎啦,唔好話book design,做design有邊個係唔忙唔OT既呢?!唔駛你通宵已經算萬幸,仲有咩可以呻可以怨呢!有時真係壓力好大,又驚meet唔到deadline,本書出唔到,但又唔夠時間做得好,所以就不斷OT,O到一星期7日都係度做,但越做就越冇精神冇心機冇創意,所以又再越做越「行貨」,越做越差,越做越妥協遷就,最後係一個步向毀滅既cycle,得不償失。偶爾失手做到差既作品出嚟,又要俾人嘲笑話「幫你做個你最差book design嘅排行榜」。

Book Designer,書籍裝幀設計師,名字好似好好聽,但係咪真係可以好有創意地生存,一切還是「depends」~!

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1 Response to “Book Designer之殘酷悲歌”


  1. 1 Vicki April 5, 2013 at 4:34 am

    講得好!好同意!世上太多爛書,真係唔識字唔好出書。想出書,但唔識字,麻煩出電子書,環保D麻!


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Contributor

Hei Shing
chanheishing@gmail.com

書就是… A Book is…


一片紙不但表現時間,也表現空間。而一片片的紙張組合起來的書就是一個高深的容器,盛滿文字,既能從中不斷汲取智慧,又能裝入無限的智慧。

A piece of paper reflects not only time but also space. Books are formed by binding papers together to become containers of words that serve as a reservoir as well as a spring of wisdom.

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